Archive for February 5th, 2007
Don´t make me think!
You know good interactive marketing when you see it!
I don´t speak a word of Chinese, but when I browsed this ad, I got the message immediately:
http://www.epson.com.cn/spc/subpage_proof.asp?drky=1&Tz=3
Cool snazzy music, serious but still funny and most important: a product benefit message that blasts the competition. The page shows the superiority of Epsons printers Seiko Epson Corporation (TYO:6724) […]
Posted: February 5th, 2007 under Good & Bad Advertising.
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